Apart from these two market research methods
described, there are certain other methods for Internet and e-commerce Businesses.
It measures the effectiveness of advertising medium, track the ads ability to get the
attention and motivate the consumer and communicate the message to them.
It analyses, How consumer associate themselves with the brand, how favourably consumer
views the brand. What are the key traits of the brand.
Commercial Eye Tracking
It examines ads, packages, websites and all the visual mediums one uses to analyze the
visual behavior of the customer.